Social Media & Content Creation
Kleo
Kleo is a fashion and apparel brand specializing in curated clothing resale, combining sustainability with style. The brand focuses on delivering quality pieces while creating a modern, engaging shopping experience for fashion-conscious audiences.
Role & Responsibilities:
Development and refinement of brand visual identity to establish a distinct and cohesive market presence
Social media strategy and management to grow audience and engagement
Content creation, including AI-driven visuals and video production, to support campaigns and storytelling
Creation and management of advertising campaigns across digital platforms to drive reach, conversions, and brand awareness
Content Creation
Creation of brand assets, content, and campaigns to strengthen Kleo’s visual identity and drive engagement.
Deliverables included the development of a cohesive brand visual identity, AI-enhanced content and video assets, and advertising creatives designed to attract and retain a fashion-conscious audience. Each asset was tailored to elevate the brand’s presence across social media and digital advertising channels, supporting both engagement and conversions while reinforcing Kleo’s positioning as a modern, sustainable fashion resale brand.
Outcome
Increased brand visibility, social media following, and audience engagement across digital platforms. This growth strengthened overall brand recognition and helped attract a broader audience, resulting in higher interaction rates and improved online presence.
Editorial Assets
A wide range of AI-generated images and videos was created to support Kleo’s digital campaigns, including ads, Instagram Reels, and promotional content. Each asset was designed to maintain brand consistency, engage the audience, and enhance the visual storytelling across social media and advertising channels, maximizing both reach and impact.
