Automation & Lead Magnets Development
Poganty
Poganty is a serene farm retreat just outside Giżycko, Poland, where guests can reconnect with nature, relax by the lakes and forests, and enjoy a peaceful escape. Over the years, the farm’s buildings have been carefully renovated, preserving their original charm while creating functional spaces for stays, events, and experiences. Each room, cottage, and hall tells its own story, offering unique and memorable experiences for visitors.
Role & Responsibilities:
Design and development of wedding and rental experience offerings
Creation of lead magnets to capture and nurture prospective clients
Development and management of GoHighLevel automation sequences
Newsletter creation, automation, and ongoing management
Key Deliverables:
Wedding offer template development
Yoga experience offer template development
Corporate gatherings offer template development
Development of free consultation lead magnets
“Your Perfect Day” automated email series — delivering wedding planning tips and positioning Poganty as the ideal solution
Marketing & Automation
Development of tailored experience templates, lead magnets, and automated email campaigns to engage clients and streamline bookings.
Customized templates were created for weddings, yoga retreats, and corporate gatherings, ensuring each offering aligned with Poganty’s brand and storytelling. Lead magnets and automated email sequences, including the “Your Perfect Day” series, guided prospective clients through the booking journey while providing valuable tips and insights.
Outcome
Created deliverables boosted client engagement, increased bookings, and positioned Poganty as a premium destination for curated experiences. This approach also strengthened brand perception and helped attract higher-value clients seeking unique, high-quality events and stays.
Editorial Assets - Lead Magnets
A suite of lead magnets and engagement tools was developed to attract, nurture, and convert prospective clients. Interactive resources such as the Website Cost Calculator, e-books like “How to Organize an Intimate Wedding Without Stress?”, free online consultations, and Pinterest mood boards for inspiration.
