Social Media & Email Marketing
Snuffle
Snuffle is a dog walking app operating in Barcelona and Madrid, connecting pet owners with trusted walkers through a seamless, tech-enabled platform. Focused on convenience, reliability, and community, the brand positions itself as a modern solution for urban pet care.
Role & Responsibilities:
Social media management and content development
Email marketing strategy and campaign execution
Motion graphics and animation production for digital platforms
Event planning and brand activation initiatives
Advertising campaign creation and management (paid social & digital ads)
Marketing & Content Creation
Development of content calendars, advertising campaigns, and newsletters using a combination of original creative assets and AI-generated content.
The engagement began with refining and aligning visual communication according to updated brand guidelines, including the production of animated video creatives for advertising campaigns. Ongoing efforts included the creation of newsletters and Instagram Stories to maintain audience engagement, alongside the planning and execution of brand events and the design of supporting marketing collateral.
Outcome
As a result of consistent posting and sustained advertising support, social media accounts (Instagram, Facebook, TikTok) experienced steady audience growth, increased brand interest, and a rise in new bookings. The strategy also incorporated trial Reels content to expand reach, attract new audience segments, and test innovative content formats for performance optimization.
Video & Creative Production
A series of animated videos were produced, both with and without subtitles, for use across YouTube and paid advertising campaigns. In addition, static animated posts were designed for social media platforms to increase engagement, educate audiences about Snuffle’s services, and strengthen brand visibility across digital channels.
